Business Success

A Graphic Designer’s Path to Becoming a Carpenter

Written by Mari Julian | Sep 9, 2025 1:38:01 AM

Beau, the founder of Nailed by Design, isn’t your typical tradie. He began his career in graphic design before discovering a love for carpentry and the building industry. Once he started blending his design background with hands-on carpentry skills, he carved out a business that offers custom, tailored projects from initial concept to final build.

“I pride myself on delivering on my clients’ needs and creating specific projects from design through to end fabrication, creating unique results,” Beau explained. “I also focus on communication with my clients, listening to design ideas, adapting concepts, and enhancing projects. This provides client satisfaction of the highest standard.”

That combination of creativity, craftsmanship, and communication has made Nailed by Design one of the top businesses on ServiceSeeking.com.au.

Building a Business from Passion

Beau’s inspiration stems from his genuine passion for the building industry. His transition from graphic design to carpentry gave him the rare ability to merge spatial awareness and aesthetics with practical trade skills. Clients aren’t just getting carpentry—they’re getting thoughtful design work with a tradesman’s execution.

Most of Beau’s projects come through word of mouth and ServiceSeeking. He credits our platform as a springboard for growth. “ServiceSeeking has provided the platform to springboard my business,” he said. “The accessibility to quality leads makes a big difference.”

One standout example is Zhoe from Beaumaris, who left glowing feedback: “Brilliant tradesman and great to work with. Understood the brief, extremely positive and motivated. Prompt, great communication and high-quality finishes. Would recommend Beau for any building job and would definitely engage him again for future jobs.”

Growth and Expansion

Running a business isn’t always smooth, and for Beau, administration has been a challenge.
“I really have to focus on turning my weakness into a strength,” he admitted. “It’s hard, but I know focusing more on admin would have helped from the start.”

There are also moments when potential clients are only exploring options rather than ready to commit. It happens to the best business owners, but his approach to instances like these is to move on to the next opportunity. He stays motivated by doing what he loves and keeping his family in mind.

In the next five years, Beau hopes to expand Nailed by Design by hiring more tradies and taking on larger projects. His measure of success remains rooted in client satisfaction and financial growth, but he also values the lessons that setbacks bring. “Actions speak louder than words,” he shared, a principle he carries into every job.

From custom sheds in Abbotsford to design-led projects that require both precision and creativity, Beau’s story is proof that combining passion with persistence leads to meaningful results. And with ServiceSeeking supporting his journey, the future looks positive for Nailed by Design.